A Senior Marketer’s Guide to Advanced Marketing Attribution

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Cut through the noise and focus on a pragmatic understanding of advanced marketing attribution in an easy-to-digest way.

“With Attribution we're always confident there is no grey area about where our users came from, what they cost us and how much money we made.”

Thibaut Davoult

- Growth, Livestorm

You'll Learn How To

Connect attribution to business outcomes

Grasp multi-touch attribution with practical examples

Assess your current marketing attribution capabilities

Understand  the attribution pain with real-world scenarios

As marketing budgets are being conditioned with weighty expectations to business outcomes, is your marketing delivering revenue?   Download this guide for the senior marketer who wants to cut through the noise and focus on a pragmatic understanding of advanced marketing attribution in an easy-to-digest way.